Category Archives: DESIGNERS

MAHE AYYAPPAN….LAUNCH OF HER LABEL.

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Actress and Fashion Icon “Sridevi Kapoor” introduced a new clothing line, ‘Mahe Ayyappan’ today of her cousin’s Maheswari also an actress turned fashion designer who always had a flair for designing clothes.

You really won’t find a better nod of approval than having fashion icon such as ‘Sridevi Kapoor”,backing a new label, which she has personally sported more than a few times earlier.

Mahe Ayyappan, the collection predominantly boasts of gowns and western wear in a wide range of color palette.

https://www.facebook.com/pages/Mahe-Ayyappan/321774107926937

BLENDERS PRIDE FASHION TOUR 2014….

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Blenders Pride Fashion Tour 2014, Hyderabad (Day 1)

Style always arrives in style

Blenders Pride Fashion Tour 2014 commences at Hyderabad Curated by Rocky Star and Neeta Lulla Boom Bay Central weaves the rhythm for the show And Boman Irani decodes style.

Hyderabad, November 15, 2014: Celebrating ‘Substance in Style’ carves the path for the 10th edition of Blenders Pride Fashion Tour. Beginning today with the city of Nawabs, the evening was impeccably crafted to bring out the best in design, music, technology and style.

A true ambassador of Style and Substance, Boman Irani set the stage by decoding his style to launch the 10th edition of the tour. Handcrafted to perfection is almost synonymous to the Blenders Pride Reserve Designers for the evening, Rocky Star and Neeta Lulla who showcased their creations on the first day of the tour. Fine notes of music by Tarun Shahani blended with the essence of designs on the ramp, epitomising true craftsmanship.

This year, the Tour goes grander, infused with newer dimensions from various facets of art-forms along with fashion and glamour in literature, sports, music and cinema.”

At Blenders Pride Fashion Tour, the technology concepts comprising of augmented reality and social media, along with explicitly curated music by Midival Punditz, for the entire tour, kept the audiences engaged and excited. The decor exuded handcraft and delicate patterns that accentuated the whole experience.

Transforming the look of every model were the hand crafted textures of Rocky Star gowns were curated with stunningly opulent embroideries and flowy alluring silhouettes in ivory, black, pewter. Speaking on his view on Style, the designer said “Style is about being over and above the ordinary.” He further said, H am glad to be a part of the Blenders Pride Fashion Tour 2014, which exudes style like never before. Every individual is extraordinary because of their attitude that is inherent to an individual’s DNA. Since I work closely with Bollywood, my designs bring to life a character’s attitude and story. With this season of Blenders Pride Fashion Tour, I would like to highlight the ‘excellence’ of style.”

Enigmatic nudes & gold flowing voluminous silhouettes paired with intricate textures of ribbon work in satin, detailed with ornate hand work of a mix of gota and crystal on tuelle and silk decoded the ‘Neeta Lulla Reserve, Collection’. Presented in an extremely inimitable style, women achievers in Hyderabad including SHOW STOPPERS ,  Shreedevi chowdary , Arti Hora, Bobby Kandhari, Hameeda Aamir Sharma, Kavitha Reddy, Lakshmi Manchu, Rummy Mahendra walked down the ramp showcasing Neeta’s collection.

Elaborating on her sheer elegant designs, Neeta Lulla said, “Today it’s all about style and substance. My collection draws inspiration from the fifties and spells fluidity and sensuousness of feminity and the strength that it inspires. I think our ghagra-cholies, saris and churidar- kurtas are creating a global trend through our distinctive fabrics, vivacious colours and intricate embroideries. Blenders Pride Fashion Tour is a platform for me to express my distinct style. Style, therefore, for me is the power to express freely.”

The very talented actor, Boman Irani elucidated his fascinating story of self discovery, 7 am delighted to be associated with Blenders Pride Fashion Tour 2014 as one platform which goes beyond fashion and is defining style with substance. The definition of style is different to different people; I define my style by presenting myself in the best way, no matter what character I’m playing. My style is not defined by brands or the colours, rather by my confidence, doing justice to what I’m doing and respecting the moment I am in. ’’

The first day of the tour brought together an entourage of brilliant artists exuding style that is essence of their success. With distinguished hues, motifs, techno artistic treats and punk chords, the riveting evening ended while setting the stage for another day of verve.

 

 

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TULIP MAGAZINE OCTOBER ISSUE 2014…..

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PL PICK UP A COPY OF TULIP MAGAZINE OF OCTOBER ISSUE 2014. THANK YOU TULIP TEAM AND MY SPECIAL THANKS TO CHAIRMAN Esam Bilgrami & Aaliyah Saeed, FOR GIVING ME THIS RESPECT, THANK YOU Devi SatishFOR SHOOTING THIS COVER AND OTHER PICTURES, AND THANK YOU Tamanna Rooz FOR MY HAIR & MAKEUP, THANK YOU Gaurang Shah Gaurang FOR THIS BEAUTIFUL KANCHI SARI, AND THANK YOU Anurag Gupta Shashank Gupta MBS JEWELLERS, FOR THE LOVELY JEWELLERY.